Motorola will be with customized tablet

10/20/2013 20:28

 It seems Motorola Mobility to product customization strategy in the end it 11.6 inches windows tablet. High degree of freedom in the launch of flagship customized services after the latest flagship phone Moto X , Motorola Mobility is also possible to customize the services targeting the next tablet . Motorola Mobility CEO Dennis Woodside recently revealed that the company is developing a new tablet . Media analysts believe that Woodside and other executives repeatedly talked about Motorola's mobile customization is the future trend , so the tablet is likely to have a variety of configuration options.

11.6 inches windows tablet

From the hardware configuration to see , Moto X configuration level 4.7 -inch 720p AMOLED screen , clocked at 1.7GHz Qualcomm MSM8960 Pro dual-core processor , built-in 2GB of RAM and 16GB and 32GB of storage space available , 2200mAh capacity battery, 1000 megapixel main camera and a 2.0 megapixel secondary camera .

Obviously , Moto X so that the hardware configuration in the cost not more than Samsung, Apple, HTC and other competitors in the same grade product is superior. But Motorola mobile that can provide a lot of personalized appearance, color and wood material win unusual phone users . For example, select carriers AT & T user, you can back in the 18 kinds of colors, two kinds of positive color and seven kinds of accent color , select the color combinations on the Moto X mobile phone customization.

In addition, the "Made in America " is also another selling point of the product . Motorola Mobile promises that! users can receive their own customized within 4 days of Moto X, therefore , set up production plants in the United States would help reduce Motorola Mobility in product logistics expenses.

According to Reuters , Moto X weekly shipments reached 100,000 . Woodside said in an interview , the production Moto X mobile phone factory production to be " several ten million " , but also according to market demand to further expand production capacity. It seems , Motorola Mobile for Moto X is full of confidence.

Motorola Mobile was the world's second largest mobile phone manufacturer, but market research firm Strategy Analytics released data show that the second quarter of this year, Motorola Mobility worldwide smartphone share dropped to only 2% , ranked 12 . If you want to reproduce the original glory , only to rely on a Moto X Mobile is clearly unrealistic . However, in Moto X on customized services have begun to taste the sweetness , Motorola is likely to be customiz! ed services migrate to the Tablet PC to another important stage in the mobile device market open situation .

Market research firm IDC , the next few years, the Tablet PC market share will exceed PC. IDC recently released the latest report is expected in the fourth quarter of the global tablet PC shipments will reach 84.1 million units for the first time exceeded PC shipments 83.1 million units. To 2017 , Tablet PC shipments are expected to reach 406.8 million units, accounting for the total market 16.5%, PC shipments will be 3.1971 million units , accounting for 13%.

Undoubtedly, the Tablet PC market is a huge potential to attract custom tablet Motorola Mobile launched a major driving force. Before Motorola Mobile has launched tablet - Xoom and Xyboard, but the market is not ideal. Which , Xoom sales and influence not only limited , but also fell into trademark disputes, recently had to give Xoom trademark of Motorola Mobility ; Xyboard the situation is not optimistic , this is an operating system from its use can be seen in its co! mpetitors have been upgraded to Android 4.1 , when , Xyboard users just use Android 4.0.

Thus , after two unsuccessful flat products, media analysts believe that the new Motorola tablet will work with the company's old Xoom and Xyboard tablets are very different . Now, however, not sure that the product can be passed Moto Maker designing websites for users.

According to the British Educational Suppliers Association survey predicts that by 2020 , the British nation will have nearly 1/ 3 of the students in the classroom using the Tablet PC. British "education industry" magazine said , the school has been put on electronic products brought immediate results. Teachers are increasingly aware that the Tablet PC 's built-in camera and a large number of educational applications software allows students to be more creative and more willing to learn.

Visible , the market for customized electronic products demand more of a hope with combination of software and hardwa! re . Currently, both the Motorola Mobile launched Moto X, or earlier customized mobile phones HTC E1 is to focus on the mobile phone hardware customization , for software is relatively scant .

Therefore, the future if Motorola Mobile stick product customization road , may need to mix in a combination of software and hardware under foot . In addition, there can not be ignored that , select the user to provide customized products to meet the needs of individual users , Motorola mobile brand or will become a niche brand , although this may well be a competitive option, but the company's future development will highly variable.